Innocent by name, Innocent by nature
We are a Yorkshire based family business on a mission to make treats of the highest quality. Our ingredients are carefully sourced using local suppliers ensuring sustainable, fresh British meat to produce luxury air-dried products. We use 80% meat and fish in our products, and use natural carbohydrates and plants. Our products are grain free, suitable for animals who struggle with intolerances.
We operate to the highest standards both in our ingredients and production. We expect nothing but quality from our food as humans, so why give it to our pets? Our natural air-drying process helps to maintain key flavour and nutrition.
Our story begins with four legs...Bongo is our beloved lurcher and the inspiration behind our business.
Family is our core value; just as we do for our kids, we like to show love for our pets. We like to spoil them with treats but in a way that is responsible, healthy and delicious.
In 2013 we started The Innocent Hound and began making high quality dog treats based on our desires. We wanted locally sourced, sustainable, quality meat where animal welfare is a priority.
Fast forward to today and we find ourselves in a larger factory in Yorkshire where we are surrounded by an incredible team of people! We have now adapted our name to The Innocent Pet, as our range of products has grown to include luxury treats for dogs, cats, rabbits and guinea pigs.
Now for Bongo and Mash, their tale ends with the most important roles of all: Head of Product Testing in their very own sausage factory!
We hope that your pets enjoy these treats as much as ours do!
Chloe & Justin